Jewellers report brisk Dhanteras sales as gold price drop lures buyers; volumes seen flat - ET Retail

AI desk brief

India’s GJC preliminarily estimated Dhanteras gold sales at about Rs 60,000 crore, up 15–20% by value, but expected volumes to remain roughly flat year on year; silver sales were forecast to rise 30% by value and 10% by volume. Jewellers attributed stronger buying to recent price declines, although both metals remained above last Dhanteras’s levels. Buyers favoured lighter jewellery and smaller coins and bars, while retailers reported substantial old-gold exchange. Festive buying could support physical demand, particularly silver, but flat expected gold volumes and recycling qualify the apparent strength implied by higher sales values.